rmLibrary » Advertising in the Libraries



Unique Advertising Opportunity

  • Target Marketing in ways not previously offered on the internet
    1. LAD industry standard libraries provide a steady stream of qualified buyers
    2. search engines direct visitors looking for specific information to the well defined library category pages
    3. your ad makes your company stand out
    4. Get three (3) link for each ad!
    5. LAD progam design maximizes
      • being found by qualified buyers
      • provides quick reference info about your company
      • maximizes your search engine placement
      • increases your web site traffic
      • every ad has three (3) links
        • ad specific link
        • link to your company microsite in the Library
        • link to company's home page

  • LAD helps you maximize your marketing and advertising budget
    • advertising programs tailored to your specific budget and needs
    • large corporations get maximum internet exposure with Diamond for as little as $8,100 / year
    • small businesses can choose a Bronze ad for as little as $600 / year
      ( see below for more detailed information)

  • LAD EZ-AD on line software makes it easy to expriment creating multiple ads
    You can try it out anonymously and save your results by registering afterwards. All without any committment

  • Best yet... LAD EZ-AD software allows you to change your ad content and links multiple times during the year
    All done on line, at no additional cost



Need More information or are you ready to test drive the LAD EZ-AD utility?

  • Click on the various ads at the right for information on those specific ads

  • More detailed information and links appear at the bottom of this page



LAD EZ AD Worksheet


  Please start by selecting your target market below.

Give your Ad a name:
Industry/Library
rmLibrary (Risk Management Insurance Industry) - http://www.rmLibrary.com
The Safety Library (Safety Industry) - http://www.TheSafetyLibrary.com
The Business Library (Business Management Industry) - http://www.TheBusinessLibrary.com
Laws and Regs (Laws and Regulations / Legal Industry) - http://www.LawsAndRegs.com

Category/Section
Resource Categories » [Select] » [Select] » [Select]
Special Resources » [Select] » [Select] » [Select]
Professional Guides » [Select] » [Select] » [Select]
Search

Potential Ads
The following are sizes/positions that might be available based on your selections above.
You will select your actual size/position in the next step.
Diamond 1 Platinum 1 Gold Silver Bronze

1 indicates that option is only available at the Grand Category Level.






Targeting Your Market

  • Choices of how you target your market
    • By Library (seven industry based resource libraries)
    • By category (Grand Cateogry (GCAT) level or more specific Major Category (MCAT))
    • Covering an entire country
    • Covering only specific US states
    • Broader coverage by choosing a section of the site rather than category



Manage your advertising budget

  • Getting a basic Library listing is FREE !
    Just putting your company into the Library will provide significant internet exposure to your target market. Due to the affiliation with the libraries, thousands of professionals visit these libraries and directories on a daily basis.... and it is free!

  • Ability to easily allocate your budget between target markets
    • choice of ad size and placement (click on examples at the right for more info)
    • level of coverage ( country, state, categories, sections)

  • Most internet advertising is ineffective .... because it can not pinpoint qualified buyers in your target market!.
    One look through the libraries and directories and you can immediately see how LAD advertising is different and effective!

  • Ability to mock up multiple ads and to change/ maintain purchased ads throughout the year
    (using our LAD EZ AD on line utility)
    • provides unlimited capabilities to test various ad designs
    • all under your on line control
    • and at no additonal cost



Need more details on pricing?

  • Ad pricing depends on
    • choice of Library
    • choice of an entire country or specific state
    • ad size (vertical placement on the page)
    • specific section or category in which ad appears

  • All pricing information is displayed as you move through the worksheet
    (and you have the ability to test multiple on both design and cost bases)



Advertising Guidelines & Requirements

  • You must be registered in the directories to place an ad in the libraries (company or professional).

  • Uploaded images must be a jpg, gif or png and can not exceed 75 Kb in size.

  • Ads must be in good taste.

  • Animated/Rotating ads must be approved by LAD.

  • LAD reserves the right to refuse any advertisement solely on its own discretion




If you would like to learn about other advertising options,
please read the Comprehensive LAD Advertising Options.
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